Episode 54: How can Anthropology Guide Your Customer Success Behaviours? – Marieke Smits

‘ Our lives are all about data.’- Marieke

How can anthropology guide your customer success behaviours and decisions?

I’m talking to Marieke Smits – Sr Enterprise Customer Success Manager at Pluralsight, and the recipient of ‘Lean on Me’ Pluralsight’s award.

She’s an aspiring anthropologist and we are exploring what are the lessons and applications of anthropology in customer success. She’s also very passionate about social impact of the global organisations. Tune in to hear Marieke’s very interesting career story and anthropological insights into behaviours, data and culture within customer success.

Lessons from anthropology:
– how to understand and meet people where they are 
– use observations 
– provide context on data – what people say they do is not always what is happening
– how to ask for customers’ experiences

Connect with Marieke: www.linkedin.com/in/smitsmarieke/

About Women in Customer Success Podcast:
Women in Customer Success Podcast is the first women-only podcast for Customer Success professionals, where remarkable ladies of Customer Success connect, inspire and champion each other. In each episode, podcast creator and host Marija Skobe-Pilley is bringing a conversation with a role model from across the industries to share her inspirational story and practical tools to help you succeed and make an impact.

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If you like this episode, you will also like:
06 – How to Get Your First Customer Success Job – Irit Eizips
24 – How to Narrow the Gender pay Gap During the Hiring Process – Kristi Faltorusso
34 – How to Be a Boss of Your Career – Emilia D’Anzica
35 – Career Lessons for Young Professionals – Karolina Adamus
36 – How to Become an Expert on Yourself – Ronni Gaun
47 – How to Benefit from a Return on Relationship (ROR) – Allison Skidmore
48 – How to Propel Your Career – Kellie Capote
52 – How to Land Your Dream Customer Success Job – Kat Fisher

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